Our Family

Freedom with auria™

Founded on freeing the good, not just eliminating the bad - we're stewards of whole health for your modern well-being.

Our blends are the perfect solution to everyday challenges - from boosting energy to improving sleep - that frees the transformative power of adaptogens.

Get to know us, and discover the passion that drives our mission.

Click a profile to view more details:

ALEXANDROS M. MICHAELIDES
Meet Alexandros M. Michaelides, our Chief Wellness Officer. Alexandros is a pro in human resources and data analysis. Plus, he's a certified yoga instructor who practices caring for the whole person. Alexandros uses his knowledge to help people achieve living a balanced life.
Chief Wellness Officer &
Co-Founder
Carly K. Alarcon
Carly K. Alarcon
Meet Carly K. Alarcon, our Chief Executive Officer. Carly is a pro in running businesses, planning strategies, and leading teams. A key to our success has been Carly’s skills in managing people and making businesses work better. Plus, she's a certified yoga instructor and life coach that is passionate about inspiring others to lead happy, genuine, and fulfilled lives.
Chief Executive Officer & Co-Founder
Carly K. Alarcon
Meet Carly K. Alarcon, our Chief Executive Officer. Carly is a pro in running businesses, planning strategies, and leading teams. A key to our success has been Carly’s skills in managing people and making businesses work better. Plus, she's a certified yoga instructor and life coach that is passionate about inspiring others to lead happy, genuine, and fulfilled lives.
Chief Executive Officer & Co-Founder
Carly K. Alarcon
ALEXANDROS M. MICHAELIDES
Meet Alexandros M. Michaelides, our Chief Wellness Officer. Alexandros is a pro in human resources and data analysis. Plus, he's a certified yoga instructor who practices caring for the whole person. Alexandros uses his knowledge to help people achieve living a balanced life.
Chief Wellness Officer & Co-Founder
Dr. Eduardo J. Alarcon
Meet Dr. Eduardo J. Alarcon, our Chief Science Officer. Dr. Alarcon is a practicing physician with a background in pharmacology that he uses to guide our vision and product development. Dr. Alarcon’s commitment to holistic care sparked our shared goal of balanced well-being for modern day living.
Chief Scientific Officer &
Co-Founder
Dr. Eduardo J. Alarcon
Dr. Eduardo J. Alarcon
VICTOR E. ALARCON
Meet Victor E. Alarcon, our Chairman and Chief Strategy Officer. His role at auria™ revolves around bringing creativity, innovation, and simplicity to continuously evolve. Victor helped start auria™ with the goal of living in balance - through self-acceptance and self-empowerment - to reach true high performance.
Chairman, Chief Strategy Officer & Co-Founder
Victor E. Alarcon
Meet Victor E. Alarcon, our Chairman and Chief Strategy Officer. His role at auria™ revolves around bringing creativity, innovation, and simplicity to continuously evolve. Victor helped start auria™ with the goal of living in balance - through self-acceptance and self-empowerment - to reach true high performance.
Chairman
Chief Strategy Officer & Co-Founder
VICTOR E. ALARCON
DR. EDUARDO J. ALARCON
Meet Dr. Eduardo J. Alarcon, our Chief Science Officer. Dr. Alarcon is a practicing physician with a background in pharmacology that he uses to guide our vision and product development. Dr. Alarcon’s commitment to holistic care sparked our shared goal of balanced well-being for modern day living.
Chief Scientific Officer & Co-Founder

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